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Strategic Communications

This KnowledgeBase archive includes content and external links that were accurate and relevant as of September 30, 2019.

The Strategic Communications KnowledgeBase is an online resource to aid those leading or supporting communications in education in understanding the history, value, framework, planning, and execution of effective Strategic Communications to nurture and build strong relationships in education. Strategic Communications is essential to engage stakeholders and achieve goals at the state level. The elements, activities, and tasks in this KnowledgeBase are designed to better prepare communications professionals within state education agencies (SEAs) to plan for and respond to communication challenges and support implementation of education policy. 

Task 2: Review sample Strategic Communications Plans from other industries

Guideline: This task includes sample Strategic Communications Plans from other business and industry sectors as well as government and social sectors.


Strategic Communications & Community Engagement Plan 2013-16 - Riverside Healthcare

This is the 2013 - 2016 Riverside Healthcare three-year strategic communications and community engagement plan.


U.S. Navy Strategic Communications Plan

In 2011, the Department of the Navy will recognize the 100th anniversary of Naval Aviation. This PDF is an example of the U.S. Navy's Strategic Communications Plan to commemorate this anniversary.  Commander, Naval Air Forces is the executive agent for planning and executing all events associated with the 100th Anniversary of Naval Aviation and has formally established a Centennial of Naval Aviation Task Force with representation from those organizations associated with Naval Aviation to synchronize activities throughout calendar year 2011. The Centennial of Naval Aviation affords the opportunity to reaffirm to the American public that their country’s security is assured by a strong Navy, Marine Corps, and Coast Guard. It will honor our legacy and recognize the ongoing contributions of Naval Aviation to our country’s safety, security, and prosperity.